NBL celebrates official consumption partnership with Cricket Namibia

Namibia Breweries Limited (NBL) is proud to announce its official partnership with Cricket Namibia as the exclusive drinks partner, celebrating Namibian talent, community spirit, and the joy of coming together as a nation.This partnership marks NBL’s return to the cricket arena following its earlier sponsorship of the national team under their Richelieu brand, reaffirming its commitment to local sport and community growth.As one of Namibia’s most iconic brands, NBL is guided by the values of passion for consumers and customers, and the enjoyment of life. Through this collaboration, NBL aims to bring people together, connecting the joy of cricket with refreshment and shared pride in Namibian achievement.“Watching Team Namibia take to the field and secure a thrilling win, fills us with pride,” said Waldemar von Lieres, Managing Director of Namibia Breweries Limited. “Every cheer, every moment of resilience, and every display of skill is a reminder of the talent and spirit that define our nation. This partnership is about more than cricket, it’s about celebrating what it means to be Namibian, connecting communities, and creating unforgettable experiences together, all while promoting a culture of responsible consumption and moderation. “We are proud to be part of this journey.”Cricket Namibia’s rise on the global stage -currently ranked fifth based on the last ICC Census among ICC Associate Member nations – reflects the same resilience, excellence, and ambition that NBL embodies as a home-grown Namibian company.Johan Müller, CEO of Cricket Namibia, says: “We are thrilled to welcome Namibia Breweries Limited as our official pouring partner.“Their support energizes every match and reinforces the pride and excitement of Namibian cricket. Together, we are inspiring players and fans to dream bigger and cheer louder for our nation.”NBL’s commitment to responsible enjoyment remains central to this partnership. With dedicated water stations and a wide range of low and no-alcohol options, including Windhoek Non-Alc, Windhoek Lemon, Heineken 0.0, and Savanna 0.0, every fan can enjoy the game safely and inclusively.Through this partnership, NBL will support cricket while championing national pride, bringing fans together to celebrate the joy of sport, community, and the Namibian spirit.

NBL celebrates official consumption partnership with Cricket Namibia

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Namibian Sun 2025-10-16

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NBL celebrates official consumption partnership with Cricket Namibia

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Namibian Sun 2025-10-16

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