Starting a mask movement

Ester KamatiWINDHOEKDespite many business operations being on hold, entrepreneurs are coming up with innovative ways to aid the country in the fight against the coronavirus.Local entrepreneur Julia Ndeilenga, who is behind the PillowChick brand, has partnered with her sister Rauna to create locally manufactured masks, with the aim to prevent the spread of the virus.The masks are reusable and made of non-woven fabric. DemandThe sisters initially made two masks to protect themselves.“Surprisingly, when we posted them on social media, everyone wanted one and they are now in very high demand,” said Julia.They collaborated with local fashion designer Nandii Martin, and the masks now sell for N$25 each via their social media pages. Hashtag movementHoping to start a national movement, the sisters encourage clients to post photos of themselves wearing the masks with the hashtags #WeAreNamibian, #WeAreInThisTogether and #WeWillGetThroughThis.“This is to remind everyone that all shall be well, but also to show that we stand together while protecting ourselves,” Julia said.She added that she has been utilising her time to grow her brand as well as read and educate herself on topics like investment and money management.“I am very certain that Covid-19 has made us realise how much we lack as a nation.”Julia added that the youth should collaborate once the pandemic is brought under control, and assist those who are less fortunate in any way possible.“In order for us to overcome this setback, I urge everyone to adhere to the rules and regulations set out by the head of state. The storm will be over soon.”

Starting a mask movement

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Namibian Sun 2025-09-08

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Starting a mask movement

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Namibian Sun 2025-09-08

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