Nokia 3310 hits SA
Nokia 3310 hits SA

Nokia 3310 hits SA

After announcing the comeback of the epitome of cellphones, the Nokia 3310, suppliers have put her on the shelves in sunny South Africa.
News24
In a surprise move, HMD - the new home of Nokia mobile phones - announced on Monday that the highly anticipated 3310 was available in South Africa.

The device was on sale in the country from 29 May at Cell C, where it will be available in the iconic dark blue with a matte finish. It will retail at estimated price of R749.

MTN will offer the 3310 in three colours: warm red and yellow, both with a gloss finish, and dark blue with a matte finish. It will retail at estimated price of R699 and be available from mid-June from MTN partners.

Former Nokia South Africa managing director and now general manager for HMD Global Southern Africa Shaun Durandt said the company is delighted to bring the Nokia 3310 phone to South African consumers.

“Nokia has been one of the most iconic and recognisable phone brands in our country for decades. HMD has received an incredible reception from our partners so far; it seems everyone shares our excitement for this next chapter,” Durandt said.

“Our consumers are more discerning and demanding than ever before and for us they will always come first.

“We've worked really hard with our teams around the world to bring together world-class manufacturers, operating systems and technology partners, enabling us to proudly start sales of the Nokia 3310, a classic reimagined,” he added.

Finnish manufacturer HMD rebooted the iconic mobile phone after 17 years. It is reminiscent of the original, with a few more features and some new accents in its aesthetic appeal. The new 3310 was relaunched at the Mobile World Congress in Barcelona alongside the Nokia 3, 5, and 6 Android devices in February this year.

First launched in the year 2000, the 3310 became one of the most popular cell phones in South Africa and one of the most successful in the world.

The 3310 was the epitome of the cellphone in the early 2000s, ushering in the era of colour-screen smartphones with Wireless Application Protocol (WAP).

After HMD acquired Nokia's licensing rights, the focus of the company shifted to producing 'dumb phones' with no internet access, while the company relied on love for the brand to spark the nostalgia of its customers – making it no surprise that Nokia's most popular cellphone would be re-released.

NEWS24

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Namibian Sun 2025-06-05

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