Nammic now Welwitschia

Short-term insurance agents and Bank Windhoek subsidiary Welwitschia Nammic Insurance Brokers has changed its name to simply Welwitschia Insurance Brokers (WIB), complete with a new logo. Explaining the decision this week, WIB Managing Director Riaan Vermeulen said it followed efforts to improve the company’s branding. “The decision to change the name was based on the results of a recent brand audit, which again affirmed the brand equity of ‘Welwitschia’ in the name of the company. In a subsequent effort to simplify our brand and to align it to that of our holding company, it was decided to change the name to WIB and to launch a brand new logo to reflect the new name,” Vermeulen said. “In a continuous effort to build on the good reputation of the company, we will strive to enhance our business operations through continuous innovation to stay abreast of the fast-changing technological environment,” he added. Vermeulen said the company had already begun putting up new signage at its branches, while fellow brokers and clients can expect to see the new logo applied to all future correspondence from WIB. The company currently has a network of 11 branches nationwide. “Our strength is certainly our professional and committed staff complement, and together with our new brand, we will continue to live our brand values of teamwork, excellence, learning, passion, integrity and innovation to the benefit of our esteemed clients,” Vermeulen said. “The new name and logo of Welwitschia Insurance Brokers is the start of a new chapter in the history of the company and we look forward to building on the success of the past.”