ESP backs President’s 500 000 jobs drive
Executive director of Emeraldsand Platforms (ESP), Albé Botha, has welcomed President Netumbo Nandi-Ndaitwah’s emphasis on job creation during the inaugural Namibia Public-Private Forum (NamPPF), reaffirming the company’s commitment to employment and innovation as key drivers of national growth.
ESP enjoys a controlling stake Network Media Hub, the parent company of daily newspapers Namibian Sun, Republikein and Allgemeine Zeitung.
Botha recognizes that Namibia’s economy continues to face tough headwinds — including high interest rates, rising fuel costs, and the lingering impact of the Financial Action Task Force (FATF) grey listing — making collaboration between the public and private sectors more vital than ever.
“Without investment, unemployment will continue to rise. Sustainable job creation demands practical application — bold statements do not create jobs; hard work does,” Botha said.
Over the past year, ESP has employed 54 people, primarily young Namibians, demonstrating what Bo-tha described as a “steady and deliberate approach” aligned with President Nandi-Ndaitwah’s call to take progress “one step at a time.”
He added that ESP measures its success not by profit, but by people. “Jobs are more than income; they are hope, dignity, and a future. Every step we take creates opportunity for Namibia’s youth,” he said.
Diversification and innovation
Botha said ESP is evolving from a traditional media group into a diversified technology, logistics, and financial services network, in line with Namibia’s vision to create 500,000 new jobs over the next five years.
Through its subsidiary Synergi Marketing, ESP connects brands across nine platforms — from print to digital — reaching over two million people daily, with 20% of its audience based outside Namibia.
Meanwhile, ESP’s MyZone youth initiative continues to empower young voices, while its partnership with the African Child Development Trust (ACDT) has delivered more than 15 million preschool workbooks across the country — representing an investment of over N$100 million in early education.
“Namibian ownership within a global ecosystem is essential for balanced growth,” Botha said.
“ESP proudly commits to creating 5,000 jobs in the creative industry — a tangible 1% contribution toward the national goal.”
ESP enjoys a controlling stake Network Media Hub, the parent company of daily newspapers Namibian Sun, Republikein and Allgemeine Zeitung.
Botha recognizes that Namibia’s economy continues to face tough headwinds — including high interest rates, rising fuel costs, and the lingering impact of the Financial Action Task Force (FATF) grey listing — making collaboration between the public and private sectors more vital than ever.
“Without investment, unemployment will continue to rise. Sustainable job creation demands practical application — bold statements do not create jobs; hard work does,” Botha said.
Over the past year, ESP has employed 54 people, primarily young Namibians, demonstrating what Bo-tha described as a “steady and deliberate approach” aligned with President Nandi-Ndaitwah’s call to take progress “one step at a time.”
He added that ESP measures its success not by profit, but by people. “Jobs are more than income; they are hope, dignity, and a future. Every step we take creates opportunity for Namibia’s youth,” he said.
Diversification and innovation
Botha said ESP is evolving from a traditional media group into a diversified technology, logistics, and financial services network, in line with Namibia’s vision to create 500,000 new jobs over the next five years.
Through its subsidiary Synergi Marketing, ESP connects brands across nine platforms — from print to digital — reaching over two million people daily, with 20% of its audience based outside Namibia.
Meanwhile, ESP’s MyZone youth initiative continues to empower young voices, while its partnership with the African Child Development Trust (ACDT) has delivered more than 15 million preschool workbooks across the country — representing an investment of over N$100 million in early education.
“Namibian ownership within a global ecosystem is essential for balanced growth,” Botha said.
“ESP proudly commits to creating 5,000 jobs in the creative industry — a tangible 1% contribution toward the national goal.”
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