‘My F*k, Marelize!’ dominates opening weekend in SA and Namibia

DOING BIG NUMBERS: The latest local film release, ‘My F*k, Marelize!’, shot the lights out at the box office this past weekend, taking the number one spot on the South African Top 10. This despite strong competition from international releases, ‘The Roses’, ‘Caught Stealing’ and ‘Afterburn’.



This is the first Afrikaans film to open at number one since the Ivan Botha/DonnaLee Roberts-helmed ‘Pad Na Jou Hart’ (2014). ‘My F*k, Marelize!’ earned a 17% higher site average than ‘Vir Die Voëls’, the best-performing Afrikaans title in cinemas pre-covid since November 2016.



‘My F*k, Marelize!’ earned 24% of the weekend’s Top 10 business in South Africa/Namibia and delivered an impressive 6.3% of its total takings in Namibia, equally setting a new record for the percentage takings in Namibia for an Afrikaans language title for some time.



For its opening weekend this translated to an 89% uplift to the opening weekend of the recent success stories like ‘Kwiksilwers’ and a 147% lead on ‘Hans Steek Die Rubicon Oor.’ Other benchmarks include 68% ahead of ‘Dominee Tienie’ and 127% over ‘Susters’ for the respective 3-day weekend takings. PHOTO: CONTRIBUTED