“Women in power” – Valentine ’s Day collaboration sets tone for Namibia’s entrepreneurial landscape

14 February 2020 | Business

Entrepreneurs Shiwomeho Kalla of Shiwa | The Baker, and Mutindi Jacobs of Karibu Flowers, are using the power of collaboration as a business-building strategy this Valentine’s Day. No stranger to the phrase, “there is strength in numbers”, these trailblazers have shown that there is great power in women from different niches, at different stages of their careers, working together to move forward as a united front.

“We launched our first Valentine’s Day campaign in 2019, and after overwhelming success with it, we decided to do it again, only this time, bigger and better!” says Kalla.

The duo is collaborating on an exciting project aimed at diversifying the products available on Valentine’s Day. On offer is a selection of luxury hampers stocked with premium delights including, Shiwa | The Baker’s "red velvet cheesecake jar”, as well as Karibu Flowers’ famous “flowerbox”. Included in the collaboration are Karibu Flowers’ recently launched “Pandora’s Box”, made up of long-stemmed roses and a classic box of chocolates.

Shiwa | The Baker is known for their signature decadent confectionary treats. This will be the second time the cake jar is offered to the public, but the first the jars are personalised.

“We found a way to maintain brand relevance, all the while providing customers with the individuality and personalised experience they desire. The ultimate goal is to create a premium experience for our customers during the month of love and romance”, says Kalla.

Jacobs, who introduced preserved flower boxes last year, challenged herself once again to bring something new to Namibia.

“We are excited to be at the forefront of floral innovation and trendsetting, and this time around, we are introducing the “Pandora’s Box”. Pandora means “the one who bears all gifts” in Greek and is used as a metaphor for curiosity and fascination. Our Pandora’s Box is presented sealed. Inside is a bed of a dozen long-stemmed premium roses, sealed in water tubes to keep the roses hydrated throughout the day”, says Jacobs.

The hampers are available on pre-order until 10th February 2020. 2

Collaborate, evolve and reinvent.

The collaboration last year between the two started the movement, #collaborationovercompetition. The mission was to encourage more women to work together and support one another to increase power and access to their networks.

“What we have witnessed in the entrepreneurial sphere are numerous collaborative efforts mushrooming, particularly between and by women. We are so proud to be pioneers of the #collaborationovercompetition movement, and look forward to reinventing ourselves with every collaboration”, says Kalla.

“Our objective is to continuously improve our product and service delivery, evolve, and reinvent ourselves. This is primarily why we keep introducing new products to the market. There is so much inspiration out there and our goal is to draw from it, “Namibian-ise” it, and make it our own”, says Jacobs.

At the core of both their enterprises are the philosophies of empowerment and collective power. As entrepreneurs, Kalla and Jacobs believe in rising and winning together, and it is this similarity that attracted the one to the other.

The pair shared some tips on how to establish and maintain business collaborations:

For information regarding their Valentine’s Day special, visit @shiwathebaker and @karibuflowersnamibia on Instagram.

Similar News


A rock-hard year for Namdeb

2 days ago - 21 February 2020 | Business

Jo-Maré Duddy – Namdeb Holdings’ profitability tumbled by nearly a third last year with the local mining giant reporting an underlying EBITDA of US$121 million...

Compulsory exams for insurance brokers, agents

2 days ago - 21 February 2020 | Business

Jo-Maré Duddy - The Namibia Financial Institutions Supervisory Authority (Namfisa) will soon subject insurance brokers and agents to a compulsory market entry examination before they...

Company news in brief

2 days ago - 21 February 2020 | Business

Amplats names new CEOAnglo American Platinum (Amplats) yesterday appointed industry veteran Natascha Viljoen as chief executive officer, replacing Chris Griffith whose departure was announced earlier...

Capricorn’s profit up nearly 8%

2 days ago - 20 February 2020 | Business

Capricorn Investment Group, the locally-listed group with Bank Windhoek as its flagship brand, made a profit after tax of about N$557.2 million for the six...

Namdeb's profitability plummets

2 days ago - 20 February 2020 | Business

Namdeb Holdings’ underlying EBITDA for its 2019 financial year came in at US$121 million, compared to US$176 million in its previous book-year.Results released by De...

Company news in brief

3 days ago - 20 February 2020 | Business

Sibanye reports second-half reboundSouth African mining company Sibanye-Stillwater reported a near 80% surge in full year earnings yesterday following a rebound in the second half...

Company news in brief

4 days ago - 19 February 2020 | Business

Anglo Plat’s earnings soarChief executive Chris Griffith said on Monday he will step down in April from the helm of Anglo American Platinum (Amplats), which...

Oryx expects better year results

5 days ago - 18 February 2020 | Business

Jo-Maré Duddy - Oryx Properties expects its earnings per share (EPS), headline earnings per share (HEPS) and profit for the year ended 31 December 2019...

SA's plans to open up power generation welcomed

5 days ago - 18 February 2020 | Business

South Africa's announcement that it will open up electricity generation to other players, effectively breaking Eskom's monopoly, has been welcomed by many, especially the mining...

New grape varieties from Naute scheme

5 days ago - 18 February 2020 | Business

NAUTE DAM - The Naute Irrigation scheme in the ||Kharas region plans to introduce new varieties of grapes in order to increase production and extend...

Latest News

Driving the world through knowledge...

2 days ago - 21 February 2020 | People

Ester Kamati Through dedication to his studies, Albin Jacobs matriculated and went on to secure a Bachelor of Arts degree from the University of Namibia....

Growth is back, says Calle

2 days ago - 21 February 2020 | Economics

Augetto Graig Despite the legislative framework for public private partnerships (PPP) being in place, not a single such project is on the finance ministry books.“Why...

A rock-hard year for Namdeb

2 days ago - 21 February 2020 | Business

Jo-Maré Duddy – Namdeb Holdings’ profitability tumbled by nearly a third last year with the local mining giant reporting an underlying EBITDA of US$121 million...

Fiercely determined

2 days ago - 21 February 2020 | People

Mariselle StofbergThe most important lesson that life has taught Maria Haufiku is that it does not owe you anything. “You must constantly strive for greatness...

No reprieve for Fishrot 6

2 days ago - 21 February 2020 | Justice

The so-called Fishrot Six yesterday returned to the Windhoek Magistrate's Court, which ordered that they be remanded in custody until 23 April to allow for...

Learners in dire straits

2 days ago - 21 February 2020 | Education

At Sinzogoro Combined School in the Kavango West Region, 130 learners are taught in tents where they sit on the ground to take notes. ...

More people at Fishcor must...

2 days ago - 21 February 2020 | Opinion

While a lot of light has been shone on the so-called Fishrot Six since the fishing quota bribery scandal unfolded late last year, the same...

Making it happen

2 days ago - 21 February 2020 | People

· Mariselle StofbergWindsor Markus believes that you have the power within you to take charge of your life and...

Covid-19: SA at ‘high risk’...

2 days ago - 21 February 2020 | Economics

South Africa, Egypt and Algeria are at high risk of suffering from the deadly coronavirus, a study released Wednesday suggested.The Lancet medical journal reported that...

Load More