Stages of equipping gigapreneurs

Ester Kamati
The Namibia Business School, through its Giganomics course has highlighted key areas of focus for gig entrepreneurs, dividing these components into one lesson each. The first is vital to what a business entails and that is the provision of a product/service.
Through their first lesson, which took place via zoom on 5 September, gig entrepreneurs learnt how to develop their products or services and ideas to suit their market. This dealt with thinking more about the consumer and their satisfaction when tackling problems brought about by circumstances such as the current pandemic.
The lesson presented entrepreneurs with a five step plan on how to strengthen the development of their product and possible success on the market, through ensuring that it solves a problem or provides a societal need. The lesson, which was presented by Professor Grafton Whyte further explored design thinking as a tool for developing the said product or service.
The session was interactive and prompted attendees to share their ideas and input as well, using the new approach. Many of the attendees had valuable contributions, which shows that they had been paying attention.
The sessions are one hour long and the presenter keeps the lesson interesting by sharing relatable examples and providing attendees to share their thoughts on the subject matter. Other topics which will be covered in separate sessions are: operations, human capital customers and markets, finance and strategy.
Those who may have missed the first session can still join the remaining sessions by registering through the link https://www.today.com.na/events/nbs-gigonomics-course-1. A certificate of completion will be awarded to attendees who have joined at least five of the six lessons. For enquiries: [email protected]

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Namibian Sun 2024-04-20

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