Own your brand

June Shimuoshili
What are you willing to do for your brand? As a creative; what does your brand mean for you? There are so many people in this space that don’t seem to know what they are doing, or the responsibilities they have as role models because yeah, people are watching you and sometimes, they do things because you are doing them. The other day I encountered an entertainer who was so drunk they couldn’t see straight. This was in a public space and eventually because he was getting rowdy; people started moving away from him and only his so-called friends remained who kept on encouraging him to do silly things. This picture was an eyesore for me and the fact that he kept on repeating who he was and trying to draw attention to himself in that state was saddening.

I’m not saying creatives can’t go out once in a while or ‘get excited’ as Gazza recently explained as the reason for his misbehaviour on stage. I think, the moment you realise that you are suddenly overwhelmed by happiness; take a few minutes to yourself and either walk away or sit down and regain your control. I’m saying because now I can never look at that entertainer the same way again and it is all because of something avoidable.

This is how you grow your brand, gain respect and be able to demand certain things - not only because you are a great entertainer but also because you have a good reputation, you always show up and you deliver greatness!

Once you have all of that in the bag, you have the right to ask whoever if they know who you are when they want to disrespect you and walk away, with your head held high so your crown doesn’t fall.

June Shimuoshili

[email protected]

Comments

Namibian Sun 2024-04-26

No comments have been left on this article

Please login to leave a comment

Premier League: Brighton 0 vs 4 Manchester City | Manchester United 4 vs 2 Sheffield United | Everton 2 vs 0 Liverpool | Crystal Palace 2 vs 0 Newcastle | Wolves 0 vs 1 Bournemouth | Arsenal 5 vs 0 Chelsea LaLiga: Real Sociedad 0 vs 1 Real Madrid SerieA: Frosinone 3 vs 0 Salernitana | Udinese 1 vs 2 AS Roma European Championships Qualifying: Queens Park Rangers 4 vs 0 Leeds United | Coventry City 2 vs 3 Hull City | Leicester City 5 vs 0 Southampton English Championship: Queens Park Rangers 4 vs 0 Leeds United | Coventry City 2 vs 3 Hull City | Leicester City 5 vs 0 Southampton Katima Mulilo: 16° | 33° Rundu: 16° | 33° Eenhana: 16° | 35° Oshakati: 17° | 34° Ruacana: 17° | 35° Tsumeb: 18° | 32° Otjiwarongo: 14° | 31° Omaruru: 16° | 34° Windhoek: 15° | 29° Gobabis: 18° | 30° Henties Bay: 15° | 22° Wind speed: 26km/h, Wind direction: S, Low tide: 10:31, High tide: 04:30, Low Tide: 22:38, High tide: 16:57 Swakopmund: 15° | 18° Wind speed: 28km/h, Wind direction: SW, Low tide: 10:29, High tide: 04:28, Low Tide: 22:36, High tide: 16:55 Walvis Bay: 16° | 26° Wind speed: 34km/h, Wind direction: SW, Low tide: 10:29, High tide: 04:27, Low Tide: 22:36, High tide: 16:54 Rehoboth: 17° | 31° Mariental: 20° | 34° Keetmanshoop: 22° | 34° Aranos: 20° | 33° Lüderitz: 13° | 24° Ariamsvlei: 20° | 35° Oranjemund: 17° | 30° Luanda: 26° | 29° Gaborone: 18° | 27° Lubumbashi: 11° | 25° Mbabane: 13° | 17° Maseru: 9° | 23° Antananarivo: 14° | 27° Lilongwe: 14° | 26° Maputo: 18° | 25° Windhoek: 15° | 29° Cape Town: 15° | 27° Durban: 17° | 22° Johannesburg: 15° | 23° Dar es Salaam: 23° | 31° Lusaka: 17° | 26° Harare: 14° | 26° Currency: GBP to NAD 23.44 | EUR to NAD 20.1 | CNY to NAD 2.59 | USD to NAD 18.8 | DZD to NAD 0.14 | AOA to NAD 0.02 | BWP to NAD 1.33 | EGP to NAD 0.39 | KES to NAD 0.14 | NGN to NAD 0.01 | ZMW to NAD 0.71 | ZWL to NAD 0.04 | BRL to NAD 3.68 | RUB to NAD 0.21 | INR to NAD 0.23 | USD to DZD 134.22 | USD to AOA 834.06 | USD to BWP 13.79 | USD to EGP 47.85 | USD to KES 134.48 | USD to NGN 1329.44 | USD to ZAR 18.78 | USD to ZMW 26.5 | USD to ZWL 321 | Stock Exchange: JSE All Share Index 74329.37 Down -0.25% | Namibian Stock Exchange (NSX) Overall Index 1642.69 Up +6.30% | Casablanca Stock Exchange (CSE) MASI 13346.81 Up +0.49% | Egyptian Exchange (EGX) 30 Index 25917.59 Down -3.21% | Botswana Stock Exchange (BSE) DCI Same 0 | NSX: MTC 7.75 SAME | Anirep 8.99 SAME | Capricorn Investment group 17.34 SAME | FirstRand Namibia Ltd 49 DOWN 0.50% | Letshego Holdings (Namibia) Ltd 4.1 UP 2.50% | Namibia Asset Management Ltd 0.7 SAME | Namibia Breweries Ltd 31.49 UP 0.03% | Nictus Holdings - Nam 2.22 SAME | Oryx Properties Ltd 12.1 UP 1.70% | Paratus Namibia Holdings 11.99 SAME | SBN Holdings 8.45 SAME | Trustco Group Holdings Ltd 0.48 SAME | B2Gold Corporation 47.34 DOWN 1.50% | Local Index closed 677.62 UP 0.12% | Overall Index closed 1534.6 DOWN 0.05% | Osino Resources Corp 19.47 DOWN 2.41% | Commodities: Gold US$ 2 338.05/OZ UP +0.31% | Copper US$ 4.54/lb UP +0.71% | Zinc US$ 2 869.50/T UP 0.15% | Brent Crude Oil US$ 88.96/BBP UP +0.08% | Platinum US$ 913.47/OZ DOWN -0.0026 Sport results: Premier League: Brighton 0 vs 4 Manchester City | Manchester United 4 vs 2 Sheffield United | Everton 2 vs 0 Liverpool | Crystal Palace 2 vs 0 Newcastle | Wolves 0 vs 1 Bournemouth | Arsenal 5 vs 0 Chelsea LaLiga: Real Sociedad 0 vs 1 Real Madrid SerieA: Frosinone 3 vs 0 Salernitana | Udinese 1 vs 2 AS Roma European Championships Qualifying: Queens Park Rangers 4 vs 0 Leeds United | Coventry City 2 vs 3 Hull City | Leicester City 5 vs 0 Southampton English Championship: Queens Park Rangers 4 vs 0 Leeds United | Coventry City 2 vs 3 Hull City | Leicester City 5 vs 0 Southampton Weather: Katima Mulilo: 16° | 33° Rundu: 16° | 33° Eenhana: 16° | 35° Oshakati: 17° | 34° Ruacana: 17° | 35° Tsumeb: 18° | 32° Otjiwarongo: 14° | 31° Omaruru: 16° | 34° Windhoek: 15° | 29° Gobabis: 18° | 30° Henties Bay: 15° | 22° Wind speed: 26km/h, Wind direction: S, Low tide: 10:31, High tide: 04:30, Low Tide: 22:38, High tide: 16:57 Swakopmund: 15° | 18° Wind speed: 28km/h, Wind direction: SW, Low tide: 10:29, High tide: 04:28, Low Tide: 22:36, High tide: 16:55 Walvis Bay: 16° | 26° Wind speed: 34km/h, Wind direction: SW, Low tide: 10:29, High tide: 04:27, Low Tide: 22:36, High tide: 16:54 Rehoboth: 17° | 31° Mariental: 20° | 34° Keetmanshoop: 22° | 34° Aranos: 20° | 33° Lüderitz: 13° | 24° Ariamsvlei: 20° | 35° Oranjemund: 17° | 30° Luanda: 26° | 29° Gaborone: 18° | 27° Lubumbashi: 11° | 25° Mbabane: 13° | 17° Maseru: 9° | 23° Antananarivo: 14° | 27° Lilongwe: 14° | 26° Maputo: 18° | 25° Windhoek: 15° | 29° Cape Town: 15° | 27° Durban: 17° | 22° Johannesburg: 15° | 23° Dar es Salaam: 23° | 31° Lusaka: 17° | 26° Harare: 14° | 26° Economic Indicators: Currency: GBP to NAD 23.44 | EUR to NAD 20.1 | CNY to NAD 2.59 | USD to NAD 18.8 | DZD to NAD 0.14 | AOA to NAD 0.02 | BWP to NAD 1.33 | EGP to NAD 0.39 | KES to NAD 0.14 | NGN to NAD 0.01 | ZMW to NAD 0.71 | ZWL to NAD 0.04 | BRL to NAD 3.68 | RUB to NAD 0.21 | INR to NAD 0.23 | USD to DZD 134.22 | USD to AOA 834.06 | USD to BWP 13.79 | USD to EGP 47.85 | USD to KES 134.48 | USD to NGN 1329.44 | USD to ZAR 18.78 | USD to ZMW 26.5 | USD to ZWL 321 | Stock Exchange: JSE All Share Index 74329.37 Down -0.25% | Namibian Stock Exchange (NSX) Overall Index 1642.69 Up +6.30% | Casablanca Stock Exchange (CSE) MASI 13346.81 Up +0.49% | Egyptian Exchange (EGX) 30 Index 25917.59 Down -3.21% | Botswana Stock Exchange (BSE) DCI Same 0 | NSX: MTC 7.75 SAME | Anirep 8.99 SAME | Capricorn Investment group 17.34 SAME | FirstRand Namibia Ltd 49 DOWN 0.50% | Letshego Holdings (Namibia) Ltd 4.1 UP 2.50% | Namibia Asset Management Ltd 0.7 SAME | Namibia Breweries Ltd 31.49 UP 0.03% | Nictus Holdings - Nam 2.22 SAME | Oryx Properties Ltd 12.1 UP 1.70% | Paratus Namibia Holdings 11.99 SAME | SBN Holdings 8.45 SAME | Trustco Group Holdings Ltd 0.48 SAME | B2Gold Corporation 47.34 DOWN 1.50% | Local Index closed 677.62 UP 0.12% | Overall Index closed 1534.6 DOWN 0.05% | Osino Resources Corp 19.47 DOWN 2.41% | Commodities: Gold US$ 2 338.05/OZ UP +0.31% | Copper US$ 4.54/lb UP +0.71% | Zinc US$ 2 869.50/T UP 0.15% | Brent Crude Oil US$ 88.96/BBP UP +0.08% | Platinum US$ 913.47/OZ DOWN -0.0026