New developments at MTF

The feature allows connected portal members to interact directly with each other.

31 May 2019 | Art and Entertainment

The MultiChoice Talent Factory (MTF), the flagship shared-value initiative created by MultiChoice Africa, is excited to announce that the recently-launched MTF networking portal will now include a real-time messaging component that will enable connected members to network and interact directly with each other.

This portal improvement forms part of the initiative's commitment to ignite Africa's creative industries.

Launched in March, the portal is a pan-African, film and television digital marketplace for information about all aspects of this creative industry. The portal offers open, cost-free access to film creatives across Africa, to showcase their talent, access opportunities, stay up-to-date with industry news and expand their industry network.

To date, the portal has over 15 000 registered profiles.

The new messaging component will allow anyone with a registered profile to connect with any other creative within the portal's network in real-time. Cheryl Uys-Allie, MultiChoice Talent Factory director, says this added function makes the portal an even more valuable platform for film professionals and emerging creatives in the industry.

“Collaboration and knowledge-sharing is what our industry is built upon, and no one knows this better than MultiChoice, collaborating with hundreds of creatives daily to feed our content platforms.

“Now that the world is paying even more attention to African stories, it's important that we as African creatives have our own platform that understands and supports the complexities of making films and TV in Africa. I feel privileged to be part of these game-changing initiatives for the industry,” said Uys-Allie.

The portal is the third touch-point of the shared-value initiative, following the launch of the MTF Academy in three regions and the MTF Masterclasses. Launched in 2018, the MTF Academy is a 12-month film training programme aimed at up skilling up the next generation of passionate young film creatives. Following the successful start of its inaugural year, the MTF Academy is searching for 60 aspiring film and TV creatives from across the continent for the next year, to be part of the Class of 2019.

Emerging filmmakers are required to apply for entry at https://cte.multichoicetalentfactory.com/ before 14 June 2019 and follow the steps to enter.

The chosen creatives will be a part of the sought-after yearlong and fully-funded programme at three academy hubs located in Southern Africa (Lusaka, Zambia), East Africa (Nairobi, Kenya) and West Africa (Lagos, Nigeria), headed by industry leaders Berry Lwando, Njoki Muhoho and Femi Odugbemi, respectively.

The MTF Masterclasses, which were launched in January 2019, are the second touch-point of the shared-value initiative that will also feed into the MTF portal soon.

Are you signed-up to the MTF portal? Don't wait! Join over 15 000 creatives right now at www.multichoicetalentfactory.com, who are constantly informed about exciting new opportunities from the creative industry.



Staff Reporter

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