Keeping it real

16 April 2021 | Art and Entertainment

The pandemic has really made Namibian creatives embrace online platforms more and it is beautiful to see because I believe online is the future of entertainment. However, one thing creatives have neglected is doing research on internet access in Namibia and suitable dates to release shows or music videos on YouTube or social media.

A lot of creatives prioritise releasing videos on Fridays, which actually does a disservice to the content as many people are busy during the weekend and those who only access internet at work or on campus are left out. For me, Tuesday as a release date makes more sense in literally every aspect. I do not know why Friday releases became the norm.

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