Back to consciousness

18 April 2019 | Columns

What's up music fans? Firstly, shout-out to you guys for keeping the culture alive; your support for Namibian arts and entertainment in recent years is impressive. I was having a conversation with one of the biggest new artists in Namibia last week and that dialogue really left me thinking. I won't mention his name but he was telling me how happy he is of how Namibia's music and entertainment industry keeps growing and there is room for new talent to flourish, in his words: “It is no longer just The Dogg and Gazza anymore, we are all eating.”

I think it is great that music in Namibia is doing well financially for a number of artists. It is great that they are able to afford these lavish lifestyles. But here is the ugly truth: the living conditions of the average Namibian person has not changed. Not one bit! It is still informal settlements and villages everywhere, and a lack of infrastructure in many parts of Namibia, despite what they try to make us believe. This is where our modern-day Namibian music is supposed to play its part as the voice of the oppressed, instead of always making music for the dance floors and the good turnout.

It is time Namibian music gets back to reality, which for most of us hardship and hustle. In Namibia and abroad, there are conversations everywhere emanating from this; music needs to be behind these causes. Social injustices are all around us: low wages, a struggling economy, innocent women being slain at the hands of men who are supposed to be their protectors, and corruption; it is disturbing. I do not want to turn my column into a political forum, but I believe that music should be a reflection of life and at the moment the reality is that the real consumer is not being represented enough in the music we hear. Big ups to every artist who dares to oppose the system when it fails to protect and deliver, but we need more artists who will make music that addresses the social injustices that Namibia as a country is swimming in.

I would be lying if I said I wasn't the kind of person who thinks about legacy. I am not really a great planner; I let creativity be my compass. But I am not the kind of guy who can just live in the moment either. At least once a day I see or hear something, usually completely normal, which catapults my thoughts into thinking about the impact our generation will leave. It sucks that music with substance does not sell well and because of this, there is an imbalance in the content of Namibian music that we hear. Artists are driven by the will to have a hit rather than impacting lives and making music that will shift the culture. Do we really want to be remembered as the generation that ignored their problems and did not use various art forms to address social issues they were faced with?

I trust you enjoy this edition and happy Easter holiday.



[email protected]

Similar News

 

Who hurt you, Mr President?

3 days ago - 16 August 2019 | Columns

Our president seems angry. This has come to the fore more often than not during his town hall meetings, where his remarks have betrayed a...

More exposure for new artists

3 days ago - 16 August 2019 | Columns

I am not advocating for a generational divide in music, but I do feel like new and emerging artists do not get sufficient airtime on...

Your dreams deserve a chance!

6 days ago - 13 August 2019 | Columns

Ester KamatiMany individuals, the youth in particular, live their lives in a box and never get to explore. In this regard, exploration does not mean...

The importance of employee relations in a formal establishment

1 week ago - 09 August 2019 | Columns

Happy AmadhilaEmployee relations is a field used to be known as industrial relations. As a field of study it is the study of the laws,...

Have the right team

1 week ago - 09 August 2019 | Columns

Times have changed, unlike in the past when a lot of artists wanted to sign to record labels, new artists now prefer being independent. There...

Breast milk power!

1 week ago - 06 August 2019 | Columns

Almost two years after Namibian Sun reported on a plan by two medical professionals to establish the country's first breast milk bank, the initiative finally...

Proximity to power

2 weeks ago - 02 August 2019 | Columns

This week's sentencing of former education minister Katrina Hanse-Himarwa, who was ordered by Judge Christie Liebenberg to pay a fine of N$50 000 or face...

It's not meant to be easy

2 weeks ago - 02 August 2019 | Columns

[Laughs] I remember a time when I received a text message around 03:00 that casually said 'yo what's up bro'. The reason for my laughter...

National interest, not 'brotherly pleas'

2 weeks ago - 01 August 2019 | Columns

There is no doubt that China has become an essential development partner to our country. Recent investments in the mining sector have cemented this critical...

Fuel to the fire

2 weeks ago - 30 July 2019 | Columns

The level of pregnancies among teenage girls in Namibian schools can no longer be ignored by both educators and parents. It is particularly concerning when...

Latest News

Corpses rot in homes

8 hours ago | Health

Unregistered deaths, including infant mortalities, and corpses being left to rot in homes over weekends, are just some of the challenges being faced by the...

Young mom hacked to death

8 hours ago | Crime

A 23-year-old woman was brutally murdered this past Friday in Kavango West, allegedly by her long-time boyfriend, who hacked her to death with an axe...

It was tough - Tomas

8 hours ago | Sports

LIMBA MUPETAMI Namibian long-distance runners Rainhold Tomas and Alina Armas are the winners of the 19th edition of the Old Mutual Victory Race in the...

Dying for a home

8 hours ago | Opinion

Many Namibians have, and still will, die before they ever have the chance to own a home. Studies have put the housing backlog as high...

Stars revamp coaching staff

8 hours ago | Sports

African Stars have announced the appointment of Mervin Mbakera as the assistant coach to Mohamed Gargo, in place of Andrew Tjahikika.According to a media release,...

The circus continues

8 hours ago | Sports

Limba MupetamiThe Namibia Premier League (NPL) is a circus. I'm sure everyone knows that by now. Firstly, we are forced to go and watch football...

Cheetahs edge Pumas in Nelspruit...

8 hours ago | Sports

The Cheetahs overturned a halftime deficit to win 43-37 against the Pumas in their Currie Cup match at the Mbombela Stadium in Nelspruit on Saturday....

Boxers hyped for the African...

8 hours ago | Sports

The eight amateur boxers selected to represent Namibia at the 2019 African Games in Morocco are looking forward to bringing silverware back home when the...

SA athletes prepare for 50km...

8 hours ago | Sports

The 12-member SA team have entered the final stages of preparation for the International Association of Ultrarunners (IAU) 50km world championships in Brasov, Romania, as...

Load More